Brightening Serum
Brightening Serum
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Ingredients
Ingredients
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Bulgarian Rose Inside
Where it Begins
In the lush valleys of Bulgaria, thousands of Rosa Damascena bloom just once a year.
Hand-Picked with Care
Each delicate rose is harvested by hand at dawn, when its petals hold the highest concentration of active compounds.
Pure Extraction
Through precise steam distillation, we capture only the rarest essence β the liquid gold known as Bulgarian Rose Oil.
Bottled for you
Most of ISOIβs products carry this rare oil, delivering visible calm, clarity, and radiance to your skin.
After 2 Weeks of Use - Glow Boost
Before
After 2 Weeks of Use - Dark spots
Before
Loved by Millions All Over the World
This brightening serum gives my skin a smooth, glassy look over time, helping dark spots blend into the rest of my complexion so they're less noticeable.
The formula feels bouncy and hydrating, thanks to the humectants, but it still dries down clean enough to wear comfortably under sunscreen and makeup.
What I love most is that it tackles both texture and tone β my skin feels softer to the touch and looks more even in photos.
Even though it's packed with brightening ingredients, it doesn't sting or irritate my sensitive cheeks, which makes it easy to use every day.
It's not an instant bleaching effect, but with steady use my overall skin looks clearer, healthier, and a little more luminous each week.
Discover more in our FAQ
If I am new to ISOI, what product should I try first?
If I am new to ISOI, what product should I try first?
We recommend starting with our Blemish Care Up Serum β itβs ISOIβs global bestseller and a true introduction to what makes us different. Powered by rare Bulgarian Rose Otto Oil, This serum helps fade blemishes, evens out skin tone, and enhances your skinβs natural glow.
And the best part? It carries the natural scent of real roses β a subtle, refreshing aroma that comes only from pure Bulgarian Rose Otto Oil, never artificial fragrance. Itβs like holding a fresh rose in your hands every time you apply it.
Why Bulgarian Rose Otto Oil?
Why Bulgarian Rose Otto Oil?
Bulgarian Rose Otto Oil is one of the rarest and most precious skincare ingredients in the world β nearly 3,000 hand-picked roses are needed to produce just 1 gram of pure oil.
More than a simple soothing agent, this βliquid goldβ helps brighten dull skin, create a natural glow, and even out skin tone for a radiant complexion.
Naturally rich in antioxidants and vitamins, it protects against signs of aging, while its ultra-fine micro-particles enhance the absorption of active ingredients, maximizing skincare benefits.
At ISOI, this rare oil is our signature ingredient β chosen for its purity, potency, and proven results.
Are ISOI products safe for sensitive skin?
Are ISOI products safe for sensitive skin?
Yes. Every ISOI formula is dermatologist-tested and designed to be gentle on all skin types, including sensitive skin. We avoid harsh chemicals and over 1,300 EU-banned ingredients, so your skin receives only safe, effective care.
How long does it take to process an order?
How long does it take to process an order?
Orders are typically processed within 1β2 business days. Youβll receive a confirmation email once your order has shipped, along with tracking details so you can follow your package.
Rare, Award-winning, Credible.
From 3,000 hand-picked roses comes just 1g of Bulgarian Rose Otto Oil β a rare essence rich in antioxidants and vitamins. More soothing than tea tree, more balancing than heartleaf, it calms redness, restores clarity, and renews your skinβs natural radiance.
